Educational Qualification

• Ph.D. Management, Neoma Business School, Mont-Saint-Aignan, France
• MSc. Retail and Tourism Management, University of Kentucky, Lexington, USA
• BTech in Apparel Production, NIFT, Kolkata, West Bengal.

Work Experience (Research /Teaching)

• Assistant Professor, Woxsen School of Business, Woxsen University (Hyderabad), INDIA, August 2022 – February 2023.
• Adjunct Faculty, Ecole de la Management Normandie (Le Havre), FRANCE, October 2019 – May 2022.
• Lecturer, American School of Business, (Paris), FRANCE, February – July 2022
• External Lecturer, Neoma Business School (Mont-Saint-Aignan), FRANCE, August – December 2020.
• Graduate Research Assistant, Neoma Business School (Mont-Saint-Aignan), FRANCE, November 2017 – November 2019.
• Product Lead, No Nasties, (Goa), INDIA (January – June 2017).
• Account Manager, Trader Joe's, (Houston), USA (July 2015 – March 2016).
• Graduate Teaching Assistant, RTM, University of Kentucky, (Lexington), USA, August 2012 – June 2015.
• Marketing Merchandiser, Embee International Industries (Ismailia), EGYPT (August 2010 – December 2011).

Journal Publication

• Sengupta, A., Wesley, S., Cavender, R. and Lee, M.Y. (2022), "Global vs local: analysis of the consumer-brand relationships in India", International Journal of Retail & Distribution Management, Vol. 50 No. 3, pp. 361-376. https://doi.org/10.1108/IJRDM-08-2020-0306 , Impact Factor – 5.377, ABDC – A, Scopus – 6.4, ABS – 2*.
• Sengupta, A. and Cao, L. (2022), "Augmented reality's perceived immersion effect on the customer shopping process: decision-making quality and privacy concerns", International Journal of Retail & Distribution Management, Vol. 50 No. 8/9, pp. 1039-1061. https://doi.org/10.1108/IJRDM-10-2021-0522 , Impact Factor – 5.377, ABDC – A, Scopus – 6.4, ABS – 2*.

Paper Presentation

• Sengupta, A.; Lee, M.; Spillman, K.; and Jackson, V. Usage of Clothing Care-labels among College Youth: Analysis of Length of Information, Awareness, Risk Perception, and Confidence. International Textile and Apparel Association Annual Conference. November 2014, Charlotte, NC, USA. Abstract available from https://cdm16001.contentdm.oclc.org/digital/collection/p16001coll5/id/17777
• Sengupta, A. and Lee, M. Brand Analyses of Global Brands Versus Local Brand in Indian Apparel Consumer Market. 22nd EIRASS Recent Advances in Retailing & Services Science Conference. July 2015, Montreal, Quebec, Canada.
• Sengupta, A.; Wesley, S.; Cavender, R.; Lee, M. Comparison of Global and Local Apparel Brands in India. American Collegiate Retailing Association (ACRA) 2020 Conference. March 2020, New Orleans, LA, USA.
• Sengupta, A. and Cao, L. Value Creation of Business Intelligence and Analytics in Retailing. Colloquium on European Research in Retailing (CERR). July 2018, Guildford, UK. Extended Abstract available from https://cerr.sciencesconf.org/data/pages/FINAL_CERR2018_PROCEEDINGS.pdf
• Sengupta, A. and Cao, L. Value Creation of Business Intelligence and Analytics in Retailing. International Research Meeting in Business and Management (IRMBAM). July 2019. Nice, France.
• Sengupta, A. and Cao, L. Effects of perceived immersion of augmented reality on consumer shopping process: decision-making quality and privacy concerns.Colloquium on European Research in Retailing (CERR). July 2021, Sophia-Antipolis,France 

Awards And Achievements

• Commonwealth Fellowship - USD 4050    -2009    -Queensland University of Technology
• Pledge Brother 2013 Delta Upsilon Fraternity
• Pledge Brother 2014 Phi Upsilon Omicron
• Graduate School Scholarship USD 76900 2012-2015    University of Kentucky
• Lyman T. Johnson Diversity Fellowship USD 54700    2013-2015 University of Kentucky
• Panama Study Abroad Fellowship USD 3800 2013 University of Kentucky
• PhD Scholarship USD 77300 2017-2020    Neoma Business School
• Seed Fund Grant USD 9200 2019-onwards Neoma Business School